Leveraging Benchmarking to Build Your Business

Benchmarking can be a valuable way to convince prospects of the need for your services.  It can help you prove that past retrofits have produced real savings, even if utility bills increased in the wake of the project (due to changes in utility rates, occupancy patterns, weather or other factors).  Benchmarking can also be a great “cross-selling” opportunity in the context of both existing and prospective customer relationships.  Moreover, the potential to offer benchmarking services for a fee extends far beyond the borders of the state.  Communities across the US have started mandating energy-performance benchmarking.  Many buildings require the assistance of third parties to help them comply with these regulations.  Since one can benchmark a building remotely, entrepreneurs, architects, engineers, and other professions are well positioned to provide these services wherever such requirements exist.

WHO SHOULD ATTEND:

Entrepreneurs, architects, engineers, energy consultants and others who are interested in providing benchmarking services to a wide variety of US communities where benchmarking requirements exist.

LEARN TO:

1. Provide benchmarking services for a fee, including strategies for marketing and pricing your services and developing a workflow to facilitate cost- and time-efficient benchmarking activities.

2.Troubleshoot the all-new ENERGY STAR® Portfolio Manager tool in the context of a wide variety of building types.

3. Produce reports that are of maximum use to your benchmarking clients.

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