Akio Toyoda announces name of Toyota’s new fuel cell sedan in web video: Mirai

Akio Toyoda announces name of Toyota’s new fuel cell sedan in web video: Mirai

16 November 2014

Akio Toyoda, President and Member of the Board of Toyota Motor, used a web video to announce the name of the company’s new fuel cell sedan (earlier post), to be launched officially on the eve of the Los Angeles Auto Show: “Mirai”. In Japanese, Mirai means “future”, Toyoda said, while expounding on the virtues of the car.

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